Understanding Jamaica Homes Listing Labels
Jamaica Homes uses listing labels to help you understand when an advert is new, who can contact it, whether it has received additional visibility and whether the advertiser holds a particular account or verification status. Each label has a specific meaning.
Labels at a glance
Early Access
Contact access is currently limited by the existing Early Access rule.
Learn about listing labelsFeatured
Premium placement label.
Learn about listing labelsIdentity Verified
Verification supports trust; it is not a guarantee.
Learn about listing labelsFree to Contact
Contact availability is governed by existing rules.
Learn about listing labelsBoosted
Temporary visibility Boost.
Learn about listing labelsJamaica Pro
Active Jamaica Pro membership.
Learn about listing labelsPriority
Priority comes from an active Standard Upgrade linked to this advert.
Learn about listing labelsUrgent
Urgent is a timing label, not a verification or endorsement.
Learn about listing labelsContact labels
Early Access
Contact access is currently limited by the existing Early Access rule.
Learn about listing labelsNew free listings may have a short Early Access period. During this time, eligible upgraded and Pro members can contact the advertiser immediately. The listing becomes available to all registered members when the Early Access period ends.
- What this means
- New free listing during the existing contact-restriction period; eligible upgraded and Pro members may contact.
- How it is obtained
- Existing contact eligibility calculation based on listing status change or creation time.
- How long it lasts
- 7 days (existing setting may apply)
Free to Contact
Contact availability is governed by existing rules.
Learn about listing labelsThis listing can be contacted immediately by eligible registered Jamaica Homes members. No Early Access upgrade is required.
- What this means
- Documented intended rule; the current detail page instead ties this visible label to telephone-contact availability.
- How it is obtained
- Not centrally implemented.
- How long it lasts
- Depends on the applicable existing rule.
Promotional labels
Featured
Premium placement label.
Learn about listing labelsFeatured listings receive premium placement above ordinary eligible search results for a fixed period.
- What this means
- Existing implementation and commercial references conflict with Phase 1 requirement to keep Featured inactive until policy approval.
- How it is obtained
- Existing data or add-on activation only; no new Phase 1 trigger.
- How long it lasts
- Depends on the applicable existing rule.
Boosted
Temporary visibility Boost.
Learn about listing labelsThis listing has received a temporary visibility Boost and appears higher within the ordinary search results for a limited period.
- What this means
- Existing fields and a Wanted Ad Boost purchase exist, but no confirmed offered-listing Boost label or consistent duration exists.
- How it is obtained
- Existing add-on or promotion flow where available.
- How long it lasts
- Depends on the applicable existing rule.
Priority
Priority comes from an active Standard Upgrade linked to this advert.
Learn about listing labelsPriority shows that this advert has an active Standard Upgrade assigned to it. It may improve its position among comparable ordinary listings, but does not mean Featured, Boosted, Urgent or Verified.
- What this means
- An active, unexpired Standard Upgrade is explicitly linked to this live property listing.
- How it is obtained
- Confirmed Standard Upgrade payment followed by an explicit advert assignment.
- How long it lasts
- Depends on the applicable existing rule.
Urgent
Urgent is a timing label, not a verification or endorsement.
Learn about listing labelsThis advertiser has marked the listing as urgent for a limited period. Urgent identifies timing and does not mean the listing has been verified or endorsed by Jamaica Homes.
- What this means
- A current active Urgent Badge add-on supports this label while the listing remains live.
- How it is obtained
- Existing Urgent Badge checkout and add-on activation.
- How long it lasts
- 30 days
Trust and account labels
Identity Verified
Verification supports trust; it is not a guarantee.
Learn about listing labelsThis advertiser has completed the applicable Jamaica Homes verification checks. Verification supports trust, but it is not a guarantee of a listing, property, transaction or individual’s conduct. Users must still complete their own checks and follow Jamaica Homes safety guidance.
- What this means
- Available to every eligible Jamaica Homes account holder, including advertisers, Wanted Ad posters, renters, buyers, landlords, sellers and agents. Render only after a successful, current Stripe Identity result. No public Unverified, incomplete, unsuccessful or expired state.
- How it is obtained
- Existing verification approval process.
- How long it lasts
- Depends on the applicable existing rule.
Jamaica Pro
Active Jamaica Pro membership.
Learn about listing labelsThis advertiser has an active Jamaica Homes Pro membership, which may include multiple active listings and additional account benefits. Pro status does not automatically mean that the advertiser or listing has been verified.
- What this means
- Advertiser has an unexpired Jamaica Pro entitlement.
- How it is obtained
- Existing subscription and entitlement updates.
- How long it lasts
- Depends on the applicable existing rule.
Safety and independence
Jamaica Homes is an independent classified portal, not the agent in a transaction. Featured and Boosted labels describe visibility, Pro describes subscription status, and verification supports trust but is not a guarantee. Always complete your own checks before paying money, signing documents or entering a property transaction.
Read Jamaica Homes safety guidanceFrequently asked questions
Does Featured or Pro mean Verified? No. These labels describe separate things.
Can one listing have more than one label? Yes, compatible labels may appear together, while contact and freshness conflicts are prevented by their documented rules.
Can Jamaica Homes remove a label? Yes, where the applicable eligibility, approval or duration rule no longer applies.
Where can I report a misleading listing? Use the report option on the relevant advert or review the reporting guidance.
Last reviewed: 11 September 2026
