Jamaica Short-Term Rental Market
Vacation rental demand, occupancy indicators and tourism-driven pricing trends.
Updated August 2026
Short-stay market reading
Tourism is an important demand driver for short stays, but visitor arrivals and tourism earnings are sector-wide measures. They do not directly represent a host's bookings, rates or net income.
This report answers
- • What tourism indicators inform short-stay demand?
- • How should occupancy estimates be used?
- • What costs sit behind gross booking income?
Market context
Tourism is a demand signal
Visitor arrivals and tourism earnings provide context for travel demand. They include many accommodation types and visitor purposes, so they should not be read as a direct measure of vacation-rental performance.
Occupancy needs context
Indicative occupancy estimates vary by location, season, listing quality and pricing. Compare them with availability, nightly rate, minimum stay and cleaning turnaround before assessing a property's potential.
Model net performance
Hosts should allow for platform fees, cleaning, utilities, management, maintenance, insurance, tax obligations and periods with no bookings. Gross revenue alone is not investment return.
Sources and methodology
Figures are shown with their source in the archive. This report draws on: Jamaica Tourist Board reporting, Jamaica Homes market intelligence, Publicly advertised short-stay availability. Jamaica Homes indicators are labelled as indicative and are not official indices.
Latest Figures
Indicative short-term rental occupancy
76%
Source: Jamaica Homes market intelligence
Indicative short-term rental occupancy
73%
Source: Jamaica Homes market intelligence
Trend Chart
- Indicative short-ter
Statistical Report Archive
Each published reporting period remains available here for comparison.
| Indicator | Value |
|---|---|
| Indicative short-term rental occupancy(St James) | 76% |
| Indicative short-term rental occupancy(St Ann) | 73% |
| Total visitor arrivals | 4.3M |
| Tourism earnings | US$4.3B |
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Our quarterly reports provide in-depth analysis, forecasts and commentary.
Disclaimer: Jamaica Homes is an independent classified property portal. Statistics are provided for general information only and are not financial, legal or investment advice. Data is sourced from publicly available records, industry bodies and Jamaica Homes internal data where indicated.